Presenting
the Co-authors of Image
Power . . .
 WENDY BUCHANAN, AICI, LICENSED OPTICIAN
Perceptions Eyewear, Inc.
Your mobile eyewear boutique™
(905) 785-9668
wendy@perceptionseyewear.com
www.perceptionseyewear.com
Wendy Buchanan is the “Eyewear Image Expert” and founder of
Perceptions Eyewear, Inc. As a licensed optician and image consultant,
Wendy combined her two passions with her keen sense of style and
“fun loving” personality to offer an entirely unique
personalized service for eyewear consumers: helping them to LOOK as
good as they SEE. Wendy caters to busy professionals who want their
eyewear to enhance their business image, accessorize their wardrobes
and reflect their unique personalities.
After a ten-year career as a licensed optician in a traditional optical
store, Wendy launched her trademarked mobile eyewear boutique in 1997.
Wendy offers a one-of-a-kind mobile service meeting her clients right
at their home or offi ce. In a one-hour appointment, Wendy
assesses the client’s face shape, clothing style, career, and
personality, and helps them select the perfect eyewear to create their
personal WOW factor.
In 2008, Wendy was nominated for the Canadian Women Entrepreneur of the
Year Award. Wendy has also developed the training system, “Get
Framed - Choosing Eyewear to Frame Your Image,” a unique system
of matching eyewear to an individual based on face shape, wardrobe
style, and personality.
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Image
Power
Table
of Contents
Don’t
Get Down, Get
Diva!
By Catherine Schuller, AICI CIP
Find Your
Unique Personal Style
By Cheri Bertelsen, AICI CIP, CDI
Embrace Your
Body Shape to Enhance Your Image
By Elaine Stoltz, AICI CIM
Master the
Power of Color
By Bernie Burson, AICI FLC CDI
Foundation
Pieces:
The Secret Behind Every Beautiful Curve
By Bianca Stark-Falcone, AICI FLC
Creating a
Winning Wardrobe
By Rosa Maria Livesay, AICI FLC
Get Out Of
Your Closet in Seven Minutes
—Looking Great!
By Leah Oman, AICI CIP
Shop Like a
Pro and Look Like a Million Bucks!
By Dana Lynch, AICI FLC
Are You
Having A Fit about Fit?
By Helena Chenn, AICI CIP
Accessories:
The Frosting of Fashion
By Marjory DeRoeck, MFA, AICI CIP
LOOK As Good
As You SEE
By Wendy Buchanan, AICI FLC, LO
Makeup
Techniques, Tips and Tools
By Molly Klipp
Communicate
with Class:
Tips for the
21st Century
By Deborah King
Etiquette is
Not Dead
By Marion Gellatly, AICI CIM
Unleash your
Career with Business Casual Style
By Sarah Hathorn, AICI FLC
Short and Chic
By Kimberly Law, AICI CIP
Look Great
During and After Weight Loss
By Kathy Pendleton, AICI FLC
Camouflage
for the Curvaceous!
By Sonya Barnes, AICI FLC
Above-Average
Style For Full-Figured Women
By Heather J. Elrick, AICI CIP
Fifty is the
New Forty
By Judith Ann Graham, AICI CIP
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